Kanye West continues to make headlines this week after announcing the titles of his forthcoming album, God’s Country, and teased a new single, ‘Wash Us in the Blood’.
Along with confirming new music was on the way, he also shared a short visual on socials, indicating a new project will drop today, 29 June, in collaboration with renowned Black cinematographer, Arthur Jafa.
The rapper turned designer and mogul previously mentioned ‘Wash Us in the Blood’ in a lengthy interview with GQ’s Will Welch this past April, while Jafa revealed the title of God’s Country on Instagram Live last month, but now Kanye has officially confirmed both.
WASH US IN THE BLOOD
FROM THE FORTHCOMING ALBUM GOD’S COUNTRY
— ye (@kanyewest) June 29, 2020
‘Wash Us in Blood’ marks West’s first new music since his 2019 gospel album Jesus Is King and the Sunday Service Choir’s album Jesus Is Born.
The rapper also staged two Biblical operas in 2019: the Sheck Wes–starring Nebuchadnezzar opera at the Hollywood Bowl and Mary at the waterfront Miami Marine Stadium.
Just last week, West announced a partnership between his Yeezy brand and retail giant Gap in a “multi-year partnership” that will see West and his team creating a co-branded collection of apparel for men, women, and children that will be sold online and in-store at Gap locations. The new Yeezy Gap collection is expected to launch in 2021, stated the press release.
Not to rest on his laurels, West also released an animated trailer on Friday for KIDS SEE GHOSTS, a forthcoming TV series based on his 2018 joint album with Kid Cudi. Directed by pop artist Takashi Murakami (who also designed the KIDS SEE GHOSTS album cover) the trailer features characters voiced by West and Cudi.
The trailer also featured West and Cudi’s song, ‘4th Dimension’, off their album. While a release date for KIDS SEE GHOSTS has not yet been confirmed, Cudi tweeted that the series was “coming soon”.