Ahead of her forthcoming album Maniac that lands next week, Halsey shared a provocative new visual for her latest single, ‘You Should Be Sad’.
Helmed by award-winning director Colin Tilley (Kendrick Lamar, DJ Khaled) the video sees Halsey’s take on the current “yeehaw” trend, as the pop star is clad in a daring cowgirl outfit over a country-inspired acoustic single.
The vibrant visual features a dizzying amount of costume changes as the pop singer channels Lady Gaga, Christina Aguilera’s ‘Dirrty’ visual and Shania Twain’s iconic cheetah outfit in the ‘That Don’t Impress Me Much’ video. At one point during the racy clip, Halsey strips down and transforms into a Lady Godiva character as she rides atop a horse.
The twangy break-up ballad follows a string of country-pop crossovers, from Kesha’s ‘Resentment’ to the Zedd and Maren Morris collaboration, ‘The Middle’.
Co-written with producer Greg Kurstin, ‘You Should Be Sad’ sees Halsey delivering withering barbs towards her ex.
“You’re not half the man you think that you are / And you can’t fit the hole inside of you with money, girls, and cars / And I’m so glad I never ever had a baby with you / Cuz you can’t love anything unless there’s something in it for you.”
‘You Should Be Sad’ follows a string of singles leading up to the new album including the previously shared, ‘Graveyard’, ‘Clementine’, ‘finally/beautiful stranger’ and ‘Suga’s Interlude’ featuring the Kpop singer/rapper, Suga, from BTS.
The Grammy-nominated, multi-platinum pop singer will also be the musical guest on Saturday Night Live on 25 January, with Adam Driver (Marriage Story, Star Wars: The Rise of Skywalker) as host.
Earlier this week, Halsey announced the North American leg of her ‘Manic World Tour’. Produced by Live Nation, the headline run will include shows at the Hollywood Bowl in Los Angeles (10 June), Forest Hills Stadium in New York (15 July), Nashville’s Bridgestone Arena (24 July) and Colorado’s Red Rocks Amphitheatre (27 July). See below for itinerary. The supporting acts will be CHVRCHES and Omar Apollo (2 June – 5 July) and blackbear and PVRIS (12 July – 1 August).
Maniac can be pre-ordered here.