Selena Gomez knows we all want to ‘Dance Again’, so she released a new visual for the infectious electro-pop single.
In the visual, Gomez is dressed in a slinky satin dress while she dances her heartbreak away, an apt metaphor for these times.
“My performance video for ‘Dance Again’ is out now. It feels a little strange releasing something so lighthearted in the middle of such a heavy time for our world, but I also think it’s a good reminder that we will get through this together,” shared the singer on socials.
Along with new visual, the 27-year-old pop star also dropped new ‘Dance Again’ merchandise in partnership with Bravado. A portion of the proceeds will benefit MusiCares who have established the COVID-19 Relief Fund to help those in the music community affected by the coronavirus pandemic.
Since establishing the COVID-19 relief fund, MusiCares has raised millions of dollars thanks in part to donations from Amazon Music, Facebook, SiriusXM and Pandora, Spotify, Tidal and YouTube Music.
The ‘Dance Again’ collection includes a number of printed t-shirts and long-sleeve tees with 90s-inspired graphics and is available in her online store.
‘Dance Again’ is the latest single off Selena Gomez’s No.1 album Rare she released back in January to critical and commercial acclaim.
“Rare represents a look into my journey of healing and growth,” said Gomez at the time of release. “It’s by far the work I am most proud of to date.”
Rare marked Gomez’s return to the pop fray, notching her first No.1 single on the Billboard Hot 100 with ‘Lose You To Love Me’, quickly followed by the synth-pop second single ‘‘Look At Her Now’.
Coinciding with the album’s release, Gomez also launched her first beauty collection inspired by her new album. Rare beauty is set to launch in Sephora stores this summer, with Gomez adding the title of entrepreneur to her list of skill sets, along with singer, songwriter, actress and TV executive producer.
Listen to Rare now.