GRAMMY Award-nominated multi-platinum pop superstar Jessie J has premiered the official music video for new single “I Want Love” via LAVA/Republic Records.
“This album is like a short film over many years of my life and this video is the first part of that story I’m sharing,” Jessie J said regarding the video “I wanted the video to feel like people weren’t supposed to see this moment. A moment between the moments captured.”
“I Want Love” sets the stage for her anxiously awaited fifth full-length album, coming later this year, co-written with and executive produced by GRAMMY® Award-winning mega-producer Ryan Tedder [Beyoncé, Adele].
Earlier this month, Jessie shared the audio for “I Want Love,” exciting her fans across the globe. “I wanted to come back with a song that felt classic but modern. Big vocals and get everyone on the dance floor,” Jessie J shared. “I cannot wait for the world to hear this song and to dance and sing along loud.”
Jessie J first teased “I Want Love” on social media earlier this month, sharing snippets alongside cryptic visuals on Instagram where she hid clues to future releases in the captions and location tags of her posts. Since its release, the singer has been sharing behind-the-scenes footage from her creative process including underwater photoshoots in the pool and archival footage from her childhood that harken back to the disco theme of the single.
“I want love / Baby, tonight, I want it / I want love / Don’t try to fight me on it,” Jessie J sings in harmony with a chorus of voices on the single. “I want you and me, there’s no confusion / Breakin’ all our New Year’s resolutions.”
The single taps into disco influences that center the singer’s vocal strengths. Jessie J’s forthcoming album has been teased as being a risk-taking project unlike anything the singer has previously released. “I Want Love” kicks off this thrilling new era.