Swedish pop icon Robyn has released her long-awaited track ‘Honey’ nearly a year after an early iteration of the track appeared on HBO’s Girls finale in March 2017.
Since making an appearance on the show, fans have launched an online campaign for Robyn to release the mythical track, pleading with her to #ReleaseHoneyDamnit.
The singer-songwriter also teased ‘Honey’ on Annie Mac’s Hottest Record on BBC Radio One and has now released the title track in anticipation of her forthcoming album Honey out on 26 October via Konichiwa/Interscope Records.
Back when the song first appeared on the show, Robyn took to social media and explained how she “sent [Lena Dunham] some music I’m working on and she picked ‘Honey’”, said Robyn. “It wasn’t ready to be released, but we finished this version for her and Girls.”
Talking with New York Times Pop Music editor Caryn Ganz recently, the singer elaborated further on the genesis of the song:
“Variations on #ReleaseHoneyDamnit became a running online plea and gag”, writes Ganz. “Robyn saw the messages. But she was far from done with ‘Honey’. The track became a white whale for her: She just couldn’t put it down.”
Robyn then explained how club music inspired her new single:
“It’s not produced or written as a normal pop song”, she says. “It is totally based on this idea of club music. When you’re listening to club music, there’s no reward. The reward isn’t, ‘Oh, here’s the chorus, here’s the lyric that makes sense.’ You have to enjoy what it is. You have to enjoy that there’s no conclusion.”
Combing the driving beat of dance music with her innate pop sensibility. ‘Honey’ embodies all of the elements that made Robyn a pop phenomenon.
Listen to Honey here.