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Karol G’s ‘Provenza’ Video Joins YouTube’s Billion Views Club

This marks the Colombian superstar’s ninth video to achieve the milestone on the platform.

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Cover: Courtesy of Universal Music Latino

Karol G’s “Provenza” music video has officially joined YouTube’s Billion Views club. The song debuted at No. 1 on Billboard’s Hot Latin and Hot Airplay charts when it dropped. The accompanying video—released officially on YouTube over two years ago on April 21, 2022—was filmed on Lanzarote, a Spanish island off the West African coast, and directed by Pedro Artola.

KAROL G - Provenza (Official Video)

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This is the ninth video from Karol G to achieve the milestone. The Colombian superstar’s eight other videos with over a billion views are: “Tusa” featuring Nicki Minaj; “Secreto” with Anuel Angel AA; “China” with AA, Daddy Yankee, Ozuna & J Balvin; “Bichota”; “Culpables”; the historic Shakira collaboration “TQG”; “El Makinon” with Mariah Angeliq; and the Bad Bunny-featuring “Ahora Me Llama.” The first video to ever reach a billion views on YouTube was South Korean musician Psy’s viral “Gangnam Style,” which earned the title in December 2012 just months after its release.

A new video in the Billion Views club is the latest highlight in an ascendant few years for Karol G. In April, she took home multiple honors at the Latin American Music Videos, including Album and Song of the Year for “TQG.” This followed her February induction as Billboard’s 2024 Woman of the Year, and a record-breaking international stadium tour in support of her album Mańana Será Bonita. The European run of that tour—which follows a 27-date journey across Latin America—will conclude on Saturday, July 20, with a show at the Santiago Bernabeu Stadium in Madrid, Spain.

Watch Karol G’s “Provenza” video now.

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