K-pop superstars BLACKPINK have finally announced their long-awaited debut studio album, set for release on October 2 via YG Entertainment/Interscope.
The massively popular quartet’s first full-length studio effort will feature their smash hit, “How You Like That” – a trap-pop anthem that surpassed a staggering 100 million streams on Spotify in under a month.
As reported last week, BLACKPINK will share the second single from their debut album next month that will include a surprise feature.
To say this album is highly anticipated is an understatement. The K-pop icons have built a global following with a string of hit singles, EPs and live albums since they first made their debut in 2016.
Following its release in June, their latest single, “How You Like That” debuted at No.33 on the Billboard Hot 100, making BLACKPINK the K-pop act with the second-highest number of Hot 100 entries in chart history. The song also shot to No.1 on the iTunes charts in the U.S. and No.66 other countries (spending four consecutive days at No.1 worldwide).
While the single’s stats are impressive enough, the accompanying music video also made history, becoming the fastest video in YouTube history to cross 10 million likes, as well as the fastest video to amass 150 million views. It also shattered the YouTube record for most views within the first 24 hours (86.3 million), and set an all-time record for the biggest YouTube premiere (with over 1.6 million peak concurrent viewers).
In just the span of four years, BLACKPINK have redefined the possibilities of K-pop, transcending all categorization and ascending to global stardom. With their unstoppably catchy single “DDU-DU DDU-DU,” the South Korean quartet broke the record for highest-charting Billboard Hot 100 debut by an all-female K-pop act, while its head-turning video surpassed 10 million views in just six hours and racked up 36.2 million views in one day.
Discovered by YG Entertainment, BLACKPINK is comprised of members Jisoo, Jennie, Lisa, and Rosé. Released in 2016, their debut EP Square One quickly proved their crossover power; in 2018, their Square Up EP climbed to No.40 on the Billboard 200 and No.1 on the Billboard World Albums chart.
Several months after Square Up hit the charts, YG Entertainment and Interscope Records announced a global partnership for BLACKPINK, paving the way for the group’s international breakthrough. With their EP Kill This Love arriving in April 2019, BLACKPINK further boosted their popularity by successfully completing a world tour and becoming the first K-pop girl group to perform at Coachella, the largest music festival in the U.S.
BLACKPINK is out on October 2 and can be pre-ordered here.