Imagine Dragons and Linkin Park’s Mike Shinoda are set to headline the second-annual LoveLoud Festival, which benefits local and national charities that foster communication and acceptance for the LGBTQ+ community. Zedd, Grace Vanderwaal, Neon Trees’ Tyler Gleen, Vagabon, A.W. and stand-up comedian Cameron Esposito will also perform at the event, scheduled for 28 July at Rice Eccles Stadium in Salt Lake City, Utah. Additional performers are likely to be announced soon.
Proceeds from LoveLoud will support the Trevor Project’s suicide prevention and crisis intervention service, the Provo-based LGBTQ resource center Encircle and the Tegan and Sara Foundation, which “fights for health, economic justice and representation for LGBTQ girls and women.”
Imagine Dragons singer Dan Reynolds founded the LoveLoud festival for the 2017 inaugural instalment, hosted at Brent Brown Ballpark in Orem, Utah. The alt-rock band performed at the event alongside Neon Trees, Krewella, Walk the Moon’s Nicholas Petricca, Joshua James and Aja Volkman.
Reynolds produced a documentary, Believer, based on the festival. The project, which will premiere on US television network HBO in June, received runner-up for Festival Favorite Award at this year’s Sundance Film Festival.
Tegan and Sara praised the festival’s charitable focus in a statement. “LoveLoud’s inspiring goal is to raise $1 million for LGBTQ+ organizations in one day, and we know that this amazing program of music and speakers will entertain, educate and inspire everyone who comes out in support on July 28th,” they wrote. “We started the Tegan and Sara Foundation to bring resources and attention to issues affecting the LGBTQ community, and we are proud to work with the LoveLoud team to amplify their urgent message of acceptance and unconditional love.”
Tickets for the event are due to go on sale Friday, April 6th at 10 a.m. MT via the Smith’s Tix website.
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