Eminem continues his hot streak this week after his 2013 hit ‘Rap God’ surpassed the one billion views mark on Youtube, becoming his third video to reach the milestone.
‘Rap God’ now joins Slim Shady’s other chart-topping hits from 2010, ‘Love the Way You Lie’ featuring Rihanna and ‘Not Afraid’, that previously passed the one billion mark.
Eminem released ‘Rap God’ as the third single off The Marshall Mathers LP 2, and it peaked at No.7 on the Billboard Hot 100 back in 2013. The album went on to become certified quadruple platinum by the RIAA.
Ahead of breaking the record, the rapper posted a countdown clock on his social and a snippet of lyrics from the song, “Everybody loves to root for a nuisance”. After the video officially broke one billion views, the rapper thanked his fans on social media.
“A billion Stans can’t be wrong! Thanks to YouTube and the community for taking such great interest in this wild video,” wrote Eminem.
Directed by Rich Lee, the video for ‘Rap God’ was equal parts Max Headroom and retro video game. It also featured Eminem’s rapid-fire delivery, eventually entering the Guinness World Records as the hit single that contains the most words; with 1,560 words in total.
‘Rap God’ isn’t the only Eminem hit that has made a resurgence. Following his surprise performance at the Academy Awards, his Oscar winning song ‘Lose Yourself’ sold 4,000 downloads in the US, up 1,894 percent.
Currently he stands as the fourth most-subscribed artist on Youtube. His diss track from last year ‘Kill Shot’, earned over 38 million views in its first 24 hours, making it the biggest hip-hop debut in YouTube history.
Not content to rest on his catalogue, Eminem scored his tenth No.1 album on Billboard 200 with his latest release Music to be Murdered By. Following the album’s release in January, it has become the first album of 2020 to sell 500,000 units in the United States, according to Chart Data.