Ariana Grande continues to prove herself an unstoppable pop force, releasing the new single ‘Monopoly’ with her longtime collaborator Victoria Monét.
The singer-songwriter Monét penned much of Grande’s latest release thank u, next, including the single ‘7 Rings’, which famously samples the Rogers and Hammerstein ‘My Favorite Things’ from The Sound Of Music. The track even references the how Grande had to forfeit 90 percent of the songwriting royalties to the late composing duo. “Even though we gave up that 90% for the win,” the duo sing-rap.
The single and accompanying video comes on the heels of ‘7 Rings’ eighth week atop of the Billboard Hot 100. Directed by Alfredo Flores and Ricky Alvarez, the video for ‘Monopoly’ is a far cry from Grande’s big budget productions. The whole visual is tailor made for social media, with the two stars starring in their own homemade video laden with emojis and re-enacting online memes.
Just as ‘7 Rings’ saw Grande adopting a more sing-rapping style and bragging about spoiling all her friends, the two singers trading verses about their success, swapping in Monopoly metaphors to comedic effect. This marks the pair’s second joint effort after they performed an unreleased track titled ‘She Got Her Own’ at the Washington, DC stop of the Sweetener tour last week.
The duo started teasing the track last week on social media, dropping bits of lyrics and causing wild speculation. “Man, let’s drop it tomorrow night Victoria Monet,” Grande wrote. “7 rings is about to be No.1 for eight weeks and the album might go back to No.1 too…. we need to celebrate to be honest.”
In an interview with Billboard last year, the pop icon told the magazine, “My dream has always been to be – obviously not a rapper, but, like, to put out music in the way that a rapper does”.
Clearly the strategy is paying off for Grande, with two top albums in one year and a string of record-smashing singles only a few months apart.
Grande continues her worldwide Sweetener tour in support of the Grammy winning album.
Listen to ‘Monopoly’ right now.