The quartet's commercial momentum continued with their third album, 'Autumn '66.'
The British singer-songwriter, keyboard player and guitarist ruled America in August 1988 with both the 'Roll With It' single and album.
Written and produced by Steve Marriott and Ronnie Lane, the song was a typically groundbreaking offering by the London pacesetters.
Despite the departure of Dave Mason, Traffic were a band again, returning in 1970 with an acclaimed fourth LP.
The band's first performance was not, as often reported, at the National Jazz & Blues Festival in Windsor, but two days earlier in a famous north of England club.
The Welsh stalwart inspired by Lead Belly and Big Bill Broonzy helped introduce R&B-tinged rock to a huge audience.
His talents as a flute, saxophone and keyboard player, and sometime writer, were also much employed in numerous other settings.
Some of the finest recorded work by one of the most distinguished British writer-performer-producers of them all.
Having had the support of much-respected broadcaster and author Charlie Gillett, the band now turned to the production expertise of former Spencer Davis Group member Muff Winwood.
The UK charts of 20 January 1966 made good reading for the SDG.
'Their First LP' included some of the SDG's covers as well as originals by the group and Steve Winwood.
On 7 January 1967, saxophone player-bandleader Julian 'Cannonball' Adderley surprised everyone by entering the Billboard Hot 100 with 'Mercy, Mercy, Mercy.'
On the Billboard chart for 31 December 1966, Spencer and the group took their bow at No. 100 with ‘Gimme Some Lovin.’’
On 15 December 1966, the band entered the UK singles chart for the fifth time that year with ‘Happy Jack,' which became their first US top 40 hit.
Mervyn 'Muff' Winwood will receive the A&R Icon title at the inaugural A&R Awards in London in November 2016.